Mes Soeurs et Moi

Natural materials, socially-responsible production, fashion that is both ethical and affordable. Based in Belgium, at MES SOEURS & MOI these values have guided us since the beginning. The combination of Inheriting a textile business dating back to the 1920s, & launching our new brand in 2007, has all been driven by the strong willingness to offer an alternative fashion for the woman of today … and of tomorrow.

History:

Auguste François founded his company in 1927, at a time when the Belgian textile industry was thriving and famous. Leuze was then an important textile manufacturing area, employing more than 35,000 persons. The family business knitted baby clothes that it was selling to wholesalers and retail chains, first in Belgium and later abroad.

In the mid-1980s, while the Belgian textile industry was falling apart because of the virtually omnipresent Asian competition, TRICO-FRANCOIS entered into a transformation phase. Under the leadership of Liliane Francois, Auguste’s granddaughter, the family business relocated a part of its production in Cyprus to ensure the company’s future.

Towards the end of the 1980s, Thierry Dubus, Liliane Francois’s son, decided to embark on this adventure too. Facing an increasingly competitive market, TRICO-FRANCOIS decided to make a 360 degree turn. The textile factory would be shut down and the company would now use Polish subcontractors to produce cut and stitched articles.

2020 will also provide many innovations. Dedicated to meet its client needs in the midst of the Covid-19 crisis, MES SŒURS & MOI will go online. As a true showcase for our collection, the e-shop will now make the ordering process easy for our partner shops and give us a real tool for direct sales. A must in a digital world.